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Michiel Wiersema

For additional information, please contact Michiel Wiersema

Head of Marketing

As Head of Marketing you are responsible for the planning, development and implementation of all of the five°degrees' marketing strategies, marketing communications and public relations activities, both external and internal. Your primary goals are to increase the brand awareness of five°degrees and to drive the growth of the salesfunnel by creating leads. This means you’ll be looking after the company’s image, our reputation, our relationships with the analyst community and also its standing within the market.

 

The Head of Marketing leads the marketing team, consisting of 3 FTE and works closely with the sales team. The Head of Marketing reports to the EVP Business Development.

Apply now

About five°degrees

what we do.

five°degrees is a financial technology provider delivering next generation banking software to retail and private banks. Our clients are retail banks, asset managers, online savings banks and greenfield operations in the financial services industry. 

Our industry-proven and award-winning Matrix digital banking platform offers fully automated banking services supporting any segment, product or channel through a rich mid-office environment, and connecting to any (legacy) back-office system. Our products operate in a fully automated model with an unparalleled level of self service at every touch point giving both customers and banks real-time insight and control in the process. The cutting-edge web-based Mid office portal offers benefits in terms of efficiency in adapting new business processes on the go. The open API services platform integrates with any external system or service e.g. checks, passport validations, personal finance modules, AML, risk, or any external banking service that is required. Our clients run the technology in pre-defined flavors: full retail and SME banking, savings bank, private banking or micro finance.

and we do it with high quality.

five°degrees is a 3-time consecutive member of the FinTech50 and a Dutch FinTech Awards winner in the Banking IT category. Our product and setup have won multiple awards globally.

how we do it.

Colleagues at five°degrees are very proud of the company and are extremely happy with their job, as shown in the Staff Involvement Survey. Last year we were in the top 10 best employers for companies in the category of up to 100 staff members, according to Effectory and Intermediair.

The culture in our company is characterized as open, transparent and collaborative.

We believe that having fun in your work gives better and greater results! We have monthly activities with our teams in all locations and, of course, there's the daily group lunch we take in our office.

your role.

  • Be responsible for developing the marketing strategy and quarterly plans in cooperation with the sales department including inbound marketing, digital / content marketing and marketing automation
  • Full accountability for marketing approach, budget allocation, performance and results
  • Be responsible for the five°degrees website, social media and other communication channels
  • Create, build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, eBooks, reports, webinars, infographics, etc.)
  • Optimize our marketing automation with HubSpot and lead nurturing processes through email, content, and social channels
  • Nurture and improve relationships with the analyst community
  • Implement marketing on business development strategies to drive highly qualified leads into the pipeline and drive pipeline growth and analytics
  • Connect with influential media outlets and journalists to place stories about company news and other initiatives
  • Measure all activities and analyze the sales funnel for areas of continual improvements to meet quarterly goals
  • Create a strategy and calendar on hosting, sponsoring and visiting events
  • Represent the company on (PR) events

desired skills.

  • You have a Bachelor's or Master''s Degree, with 10+ years experience in a senior marketing management position in the Technology/Software/Fintech sectors
  • Strategy experience within a commercial environment
  • Proven capability in marketing strategy conception, development and execution
  • Experience of launching new products in new markets, especially in international markets
  • Conversant with current and online marketing techniques and best practices
  • Proven ability to engage, energize and enable large, cross-functional teams
  • You have a hands-on, practical and entrepreneurial attitude
  • Excellent leadership and organizational skills
  • The work environment is international therefore, a good knowledge of English is required, both oral and written
  • You are also willing to (occasionally) travel and work internationally

five°degrees provides excellent company benefits.

  • Competitive salary
  • Travel allowance
  • Professional workspace with a laptop
  • Opportunity to work in a multi-cultural environment
  • Working closely in a team of highly skilled professionals
  • Lots of fun and plenty of space for personal development
  • The office is located close to public transport so it is easily accessible
  • Free healthy lunch which is made with fresh ingredients every day by our lovely chef. Also drinks, snacks and fruit are available
Apply now